The 39th Mostra Convegno Expocomfort – ended last Friday, March 21st – was a big success, marking a record of over 156,000 visitors attending, with an increase of 3% in visitors from abroad – in particular from Germany, France, Spain, United Kingdom, Russian Federation, Turkey and Poland – confirming the Milan rendez-vous as a leading international fair in its sector.
Ariston, a leading player this year with its stand centring on energy efficiency and the use of renewable resources, had an exceptional influx of visitors to its exhibition space in Pavilion 1: an area of over 1,500 square metres where companies and professionals in the sector could get to know and handle the latest novelties.
Ariston was focused on a new theme inspired to the last 2-years international communication campaign: “There is a perfect temperature for everything. Also for you”. With this campaign, Ariston is aiming to show that everything, in nature and everyday life, always occurs at a defined perfect temperature which is the same that Ariston gives to its consumers. In order to reach this ambitious objective, “Excellence” is the keyword on which Ariston activities rely, from R&D and production activities to pre- and after- sales support.
Thank you and see you in MCE 2016.