The Ariston brand presents the new advertising for its range of products for water heating and space heating focused on "Comfort Always On” concept, an expression of quality comfort that drives Ariston’s customers in the special moments of life.
The campaign images show everyday moments simple but special - so full of warmth and serenity - in which Ariston products’ are in the background, ensuring maximum comfort both in the temperature of the house, both in the water heating.
The campaign was conceived in a global perspective to be appreciated by consumers all around the world. The countries involved in the project, for the biennium 2015-16, ranging from Europe to Asia and declined in several medias such as TV, Internet, print and billboards.
The project was carried out in Lisbon with DLV BBDO Rome.